Wednesday, August 21, 2013

An Awesome Superhero Video About… Obamacare?

Would “an awesome superhero or action-movie style video” change your mind about Obamacare?
The Obama Administration has pushed Obamacare through porta-potties and bourbon festivals—and now it’s promoting a $30,000 prize pool for a video contest.
Young people may feel they are “invincible” and don’t need Obamacare, so the Department of Health and Human Services (HHS) has to convince them otherwise. It will award prizes to videos promoting Obamacare to young people. The Huffington Post reports that the prize money comes from “the Affordable Care Act’s education and outreach budget.” As Heritage has explained, the cost of educating the public about Obamacare is already “extraordinary—and questionable.”
The contest website, hosted by the group Young Invincibles, gives these ideas for contest entries (emphasis added):
  • An awesome superhero or action-movie style video showing how young people feel like invincible movie heroes. Cut back to reality to show us how, in fact, anyone can be hurt.”
  • “A video showing all the (obviously improbable) situations in which young people can be hurt – a piano falling on your head, an angry eagle soaring into your face, a space alien attack … the weirder and more outlandish the better! Go big, but please remember to stay safe!”
  • “Express the necessity for young people to have health insurance in a fun and memorable way through music
It could be tough to convince 20-somethings to buy into Obamacare. It’s not such a great deal, after all. For many young people, it will be cheaper to pay the penalty for not having health insurance than to buy the government-approved coverage under the law.

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