Tuesday, March 18, 2014

Fox News #1 in Prime Time for All of Cable TV Last Week; Ahead of USA, History

For the second time this year, Fox News was the most-watched cable network in prime time last week with an average 2.049M total viewers. That put Fox ahead of USA, which had 1.907M and The History Channel, which had 1.898M. Comparatively, CNN and MSNBC did not crack the top 20 and 25 respectively.
The victory for Fox came during a week in which much of the news media was consumed by the story of the missing Malaysia Airlines Flight 370. And while CNN’s Anderson Cooper made huge strides by beating Fox’s Bill O’Reilly during the 8pm hour in the 25-54 demo on three consecutive nights for the first time ever, he and his network still trailed significantly in total viewers.
The last time Fox topped all of cable news in prime time was earlier this year when President Barack Obama delivered his fifth State of the Union address. Before that it was in April 2013 following the Boston Marathon bombing.

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