At this weekend’s state party convention at the Hyatt Regency San Francisco Airport, a group of influential California Republicans has an odd request for delegates: help turn California blue.
“Around the globe, blue is identified with conservative, free market parties, while red is identified with social democratic parties,” points out Shawn Steel, a former chairman of the state party who now serves as its representative on the Republican National Committee. “It is why conservative-leaning Democrats in Congress were called ‘Blue Dogs.’ Everyone knew what it meant.”
Steel is among a group of Republicans that have introduced a resolution calling for the California Republican Party to adopt blue as its official color in branding materials. The informal coalition of “Republicans, Red No More” says that it’s time to conform to proper historical and international standards for political ideology, correct a 14-year-old mistake by the mainstream media and, in the process, confront “the idea of a hopelessly divided nation.”
The group has some high-profile backers, including two members of California’s congressional delegation.
“Should the Republican Party choose its own principles and symbols, or should we let the national media do that for us?” asked Rep. Doug La Malfa, R- Richvale, in an email to delegates. “Well, the answer should be obvious.”
Rep. Dana Rohrabacher, R-Huntington Beach, pleads, “Will you join with me in taking back our Reagan Blue?” He was a speechwriter for President Ronald Reagan.
No Red States and Blue States
Think the whole color conundrum is trivial? Wayne Johnson, one of the state’s most successful political consultants, believes that the media’s emphasis on red states vs. blue states increases public cynicism about the political process.