The nation’s largest labor federation says it is ready to unleash a new and improved political program ahead of the November elections with expanded outreach and more volunteers than past years.
AFL-CIO President Richard L. Trumka on Thursday outlined a strategy that will emphasis grass-roots efforts over TV ads, vowing that at least 400,000 volunteers — 100,000 more than during the 2008 election season — will hit the streets nationwide this autumn.
“You won’t see us doing all the ads, all the anonymous ads,” he said during a briefing with reporters sponsored by the Christian Science Monitor. “We turn out people at the grass-roots level, something [anti-union groups and candidates] can’t do. And this time we’re going to try to do it even better.”
“That’s where we’re going to shine this time.”
New laws allow labor activists to have more contact with voters in non-union households — a demographic Mr. Trumka vows not to ignore.
“It used to be that we would do a door-knock, and there’d be 500 houses in a small community, and if 100 were union, we had to skip 400 houses. Now we’re going to be able to go to those 400 houses, talk to them about the issues,” he said.
