Because nothing sells in politics like apostasy, does it? Just days after the Obama campaign released a web ad featuring Republican Democratic Women for Obama, the RNC will release a new video ad to be played during the Republican National Convention featuring former Barack Obama loyalists looking for some real hope and change:
It occurs to me that playing the apostasy card makes perfect sense for Republicans in this cycle. They need Obama voters in 2008 to change their minds in order to win the election. I’m not sure, though, why Team Obama feels the need to push that angle. If they hold their 2008 coalition, they would cruise to victory in this cycle. They don’t need McCain voters to switch — they just need Obama 2008 voters to turn out in 2012 and not to have changed their minds. Instead of building off of brand loyalty, though, they’re trolling for Republicans — and doing it badly. That should tell us all we need to know about their confidence in this cycle.
Meanwhile, the same super-PAC that accused Mitt Romney of causing terminal cancer has a new spot out today, called “Olive,” supposedly an “independent” whose business got ruined by Romney. And it’s just as fact-based as its most notorious offering, as Jammie Wearing Fool discovers:
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