President Barack Obama is using the disastrous crash of his Obamacare website to extract cash and volunteer hours from his supporters.
“By now, you’ve probably heard that the website has not worked as smoothly as it was supposed to,” Obama told his supporters in an email sent out late Tuesday.
“That’s why I need your help,” he said, in a video pitch that links to an online fundraiser.
“The other side has already spent a whopping $400 million in anti-Obamacare TV ads,” says the language on the fundraiser site. “We don’t have to beat that, but we need to have the resources to fight back. Make a donation to support OFA today.”
The video illustrates Obama’s eagerness and ability to convert even the most awkward policy setbacks into high-profile political campaigns that can help his progressive coalition. The money may be used to support Obamacare, but it likely will also be used to help Obama wage his next election campaign — the 2014 midterm election.
In the video, Obama also offers his supporters a psychological reward for joining “Team Obamacare.”
“I’m asking you to be part of Team Obamacare… I’m asking you to help tell you friends, families, coworkers, classmates, neighbors and anyone else what the Affordable Care Act can mean for them,” he said.
“Remember, nobody ever expected this would be easy — change never is… [but] I’m absolutely confident that we will finish the job of making health care in the country not just a privilege for a fortunate few, but a right for all Americans to enjoy,” he insisted.
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